My value is empowering brands by giving them the knowledge, tools, and support to tell their story, build their communities, and engage with their followers.
What worked well and what didn’t can be down to many factors;
That businesses/individuals that can adapt and improvise the fastest will be in the best position going forward.
To appreciate what I have, not what I don’t have or what I have lost.
To accept that I have no control over everything in my life 'control the controllables’.
That it's okay to have down time to take in negative changes before recalculating a path forward.
That businesses that are clear and upfront with their customers will do better than those that aren't eg event deliverers should have a transparent event delivery and refund policy for all levels.
To avoid too much COVID media. It will make anyone go insane.
That I need less than I have - buy what I need not what I want.
To understand that others will have different opinions and that's okay.
To take time for reflective practise when so many changes are happening.
To be kind to others even if they aren’t - everyone deals with situations in their own way.
To 'do it now' and take advantage of opportunities that arise when you can, you never know whats around the corner.
That COVID has escalated many trends that were happening or going to happen anyway.
To expect the unexpected but definitely be prepared to change.
There is a much better way...
Reduce the clutter of too many posts giving effect content the space to grow and invest that time in commenting and engaging in the conversations on your followers accounts.
You need to get involved in the conversation around your industry to expand your community. Talking about what you are doing too much will turn followers off.
I recommend to my clients making this a scheduled regular task that will bring better returns even if it means less posting from your account.
Need help with social media strategy, creation or delivery? I can work on an advisory, campaign, strategy only or full delivery basis. Get in touch for a chat.
PO Box 34671 Birkenhead, Auckland 0746
+64 (0) 219 50119